If you’ve already had a good scroll through Inktale and tried your hand at uploading your first artwork, you’ve been part of Inktale’s exciting kickoff! As of today, Inktale has over 1500 users, 9000+ designs, and more than 50,000 products available for purchase.
Our priority is to make your Inktale journey as smooth as possible. So, to make sure everything goes swimmingly (mandatory fish pun), we suggest you keep one eye on your products and artwork, and follow the 4 key points discussed in this blog.
1. When it comes to uploading files:
- .png works best.
- Files have to be at least 150 DPI.
- The minimum image size is 2000 x 2000 px, but for optimal quality on all product categories we strongly recommend uploading at least 6300 x 5400 px files.
2. Inktale’s automatic image scaling process will work better with designs where an exact placement of the graphic isn’t crucial, like patterns and abstracts. Photos, texts and drawings may require some tweaking. You can make these adjustments under Edit artwork -> Edit layout.
3. You can have your designs printed on any of Inktale’s product categories: t-shirts, tank tops, all-over t-shirts, all-over tank tops, sweatshirts, phone cases, coffee mugs, throw pillows, tote bags, and wall art.
Just keep in mind what we said earlier about tweaking the image. Though it’s the same image, you might want it to look differently on each product category, or maybe not feature it on some products at all. Think about product color, too: if the design is the same color as the product, you might want to deselect that product color.
A note on all-over products: it depends on the graphic, but patterns and abstracts are preferable here. They’re easier to position and are less likely to look distorted when worn (humans tend to have lumps and bumps!).
4. Inktale provides you with a platform and generates traffic to the marketplace, but your product promo is up to you. In other words, you’ll get some traffic if you’re featured on Inktale’s homepage and email marketing campaigns, or if someone comes across your work by browsing, but these are things to be considered as a bonus, and not your only marketing strategy.
Definitely start with your Inktale titles, artwork descriptions and keywords to make your products as search-friendly as possible. Put yourself in the shoes of the shopper trying to find your awesome design.
Next, work on promoting your Inktale address – depending on the tools at your disposal, spread the word on social media, email, blogs, and other online meeting spots, or take it to the next level with Facebook Ads. Over time we’ll be adding tracking tools such as Google Analytics and the Facebook Pixel to help you get a more in-depth look at your results.
If you haven’t had much experience with online marketing, it may seem a bit scary to dive headfirst into things – but have no fear, we’ll be tackling this mammoth of a topic in the blog posts to come. And speaking of future, we’ve got some pretty cool things lined up for you, so when you’re feeling curious, take a gander at our Upcoming Features page.
Now that we’ve got the essentials covered, you should be all set to get your latest Inktale design going! If there’s something on your mind or a question you’d like answered, feel free to leave a comment below.