Online marketplaces make it simple for artists to sell their work to a broader audience. And there are a lot of options to choose from, like Redbubble, Zazzle, Society6, Threadless, the list goes on. Now there’s a new player in town to give the big guys a run for their money – Inktale.
We’re launching Inktale because there’s serious room for improvement in the online marketplace industry. Today’s popular platforms don’t always offer the best margins, and they limit artists’ control over their customers and products. We want to provide what Zazzle, Redbubble, Society6, and others are lacking.
Inktale will be up and running for the public very soon. These are all the bonuses that set it apart from the crowd. So artists – take a look at this sneak peek and get your brushes/pens/stylus/camera (or whatever medium you work with) ready!
1. Artists know their Inktale customers
If you’re selling your work on a marketplace like Redbubble or Society6, the customers that buy from you aren’t really your customers. In reality, they’re the marketplace’s customers, not yours.
That means there’s no way to target your customers outside of the marketplace. You simply don’t know who they are – all contact info stays with the marketplace. So there’s no way to engage with the people who bought from you and like your work.
What sets Inktale apart is that the people that buy from you are YOUR customers, not just ours. So you know who your fans are and you can reach them outside of Inktale, too. Because we know how important it is for emerging artists to build their brands and grow their audience.
2. Better control over your margins
The way online marketplaces charge artists is different for every platform. Most commonly, online marketplaces charge you a base price to print and ship out your product. And then you set the retail price that you want customers to pay for your product (some marketplaces call this a royalty). But there are still limits to what you can set here – some marketplaces only offer specific percentages or limits to how much profit you earn. Others aren’t fully transparent about how much their base price costs.
You can earn vastly different amounts depending on which marketplace you sell on. Let’s look at the price of a regular crew neck t-shirt as an example:
So now you see that Inktale makes it a little bit easier to control how much money you earn per product sold. When adding your products, you’ll be able to decide exactly how much profit you want, in dollar amounts.
- No guessing
- No confusing royalty percentages
- No credit card required
- Free to sign up
Inktale only profits when you profit, too – our product base price already covers the service fee and the cost of manufacturing.
3. You get quality products
Inktale is partnering up with Printful to print and ship everything. They’re one of the more well-known print-on-demand drop shippers out there and they have a solid track record of delivering high quality products.
Printful doesn’t outsource – everything is printed in the USA, using the highest-quality products and equipment in the industry.
Printing locally also means that if there’s a problem with what your customers ordered, we can get straight to the source and figure out what went wrong.
Bonus: Inktale handles customer service for all artists that sell on our platform. So we can handle all questions about your orders, which is another thing you won’t have to worry about.
4. Bottom line: Inktale is the simplest platform to use
The focus of Inktale is the art, plain and simple. We want to take care of the hard stuff – the printing, shipping, tech aspects, and customer support, so you get more time to create your art.
A huge part of that is in Inktale’s interface itself. It’s easy, and we mean super easy, to upload your artwork and turn it into a sellable print product.
From uploading your designs on products, setting your prices, and managing support, Inktale is the easiest way to go.
Shoppers and artists – stay tuned
Unique, one-of-a-kind products are trending. Online marketplaces make it easy for shoppers to find these custom items, and they also make it easy for artists to deliver. So it’s win-win for everybody involved!
Inktale is gearing up to make a splash. Artists, get ready to earn a profit on a new and easy platform. Everyone else looking to find their next favorite must-have product, hang in there – in a few weeks, you’ll have a whole new marketplace to explore.
Can’t wait to try Inktale for yourself? Visit inktale.com, leave your email and you’ll be the first to know when we’re live!